We undertake Customised Market Research Assignments per the specific needs of a client organization, both Qualitative and Quantitative Type-mainly in Mumbai City and other select centres to understand the psyche of target audience in terms their specific preference, behaviour, decision-making, post-purchase experience and foresightedness. Our endeavour is to help the Company Management arrive at strategic decisions based on the actual feedback from the market/customers together with our recommended plan of actions.

Marketing Audit can be considered as a Health Barometer to review market level success in an organized way. We at MARKET ORIENTATION take up this exercise to help the company management in knowing its strengths for evolving a competitive edge to attract and maintain a large section of loyal customers. It will also point out the organization's weaknesses by way of limitations in the present systems and procedures for it to improve. This exercise becomes quite inevitable when the company's business is either static or declining. Even in good times, the company should not neglect this exercise since otherwise there is a likelihood of complacency setting within by believing that everything is at its best in serving the end customers.

We offer Management Consultancy Services to small-to-medium sized progressive organizations looking for a steady growth through a focused customer-centric work culture, working on result-oriented business/marketing strategies, adapting to strategic alliance/acquisition route and even identifying right good parties for productive returns on the available infrastructure.

Specialised Training in Marketing/Sales Management and General Management per predetermined needs is another focused area of our concentration. Tailor-made Training Programmes are undertaken to suit specific needs of a client firm and the level of participating groups.